I’m Martyn East, a digital strategist with 24 years of commercial experience, including 19 years in sales and the last 5 years specialising in SEO and content strategy. I lead digital strategy across several businesses within The Ascot Group, focusing on helping brands improve visibility, generate qualified leads and publish content that ranks and converts.
I write SEO-focused content that is structured, people-first and aligned with current search best practice. My approach combines technical optimisation with practical on-page copywriting, content planning and search strategy built around measurable commercial goals.
Most of what I share is based on real-world campaigns across construction, home improvement and B2B marketing. Alongside my work in digital strategy, I’m also a music producer and release original music under my own name, Martyn East, across major streaming platforms. Producing and releasing music gives me another perspective on digital audiences, content distribution and building visibility online.
If you want practical strategies based on hands-on experience rather than theory, you’ll find that reflected in my writing.